The Dubs Agency
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We ensure content marketing
delivers exceptional results
for our clients.

Digital Strategy

Our marketing strategies are digital first and backed by data. We structure content and social media frameworks we can execute with our clients to meet business objectives.
Research
Strategic Thinking
Content
Content Pillars
Deliverables and Frequency

User Experience

We identify all of the touchpoints necessary to nurture leads from first brand exposure through to client onboarding and beyond to drive client customer advocacy.
Website UX
(Mobile first)
Interface
design
Journey
pathing
SEO

Content Creation

We identify the information our clients already produce and how it needs to be packaged for content marketing. We plug the gaps our clients have in the marketing funnel by creating bespoke fit-for-purpose content.
Content
calendar
Short/long-form
editorial
Web
development
Videos
Podcasts
Data tools
Print
Infographics
Animation

Media Buying

We use social media to distribute our clients' content to ensure they're always in market. Data insights allow us to pinpoint target audiences with content that best meets their needs.
Headline
optimisation
Sub-editing
Imagery
Digital
charting
Audience
targeting
Geographic
targeting
Media planning
and buying
Ad creation
and promotion
Campaign
optimisation

Search Marketing

We advise our clients on technical search engine optimisation (SEO) best practice and produce quality content that delivers the highest search engine returns positions (SERPs) for our clients.
Site Audit
Keyword Research & Strategy
Backlink Audit
Competitive Gap Analysis

Measurement

We use The Dubs in-house data, industry research and platforms such as web analytics, search metrics and social media targeting to provide our clients with accurate performance and optimisation benchmarks.
Social media
metrics
Goal
tracking
Cost
analytics
Benchmark
reporting
Content analytics