"Great agency, passionate about what they do and what we do – perfect! Very much appreciate their honesty and creativity." ING Direct (UK)
The Dubs is a digital engagement agency. We create environments that inspire audiences to interact with brands by connecting them with the brand’s story and each other.
We believe ‘above the line’ and ‘below the line’ thinking is out of step with contemporary audiences. And marketers need a new approach for increasing engagement with consumers.
We draw on our 15 year heritage in digital and experience working with brands, content producers and audiences to deliver on the difficult intersection of these parts – this is the essence of The Dubs.
Along the way we’ve generated audiences and improved engagements for brands like ING Direct, AMP Capital, Bayer & John Lewis and media groups such as FremantleMedia, ITV and the BBC.
If you are a brand with a genuine story to tell and want to increase your interaction with your audience get The Dubs in the mix.
Josh has led The Dubs since co-founding the agency in 1996 and has overseen the output of its work for top-tier clients internationally and the growth of its offices in London & Sydney.
In this time he has built an independent agency staffed only with experienced digital specialists across a spectrum of skills to provide our clients with a boutique level of advice but with an execution capability rivaling any large agency.
The proof is in the pudding as they say and Josh believes our client list and our portfolio of work confirms the ethos of the business.
During his tenure with the The Dubs since 1996 Justin has been behind the creative output of large scale web portals and broadband entertainment projects for media groups such as News Corp, ITV.com, BBC, Fremantle Media, Endemol, RDF Media & Tribeca Enterprises.
At The Dubs Justin develops multiplatform content strategies and leads projects that span beyond online to on-air and social media incorporating new approaches to story telling and marketing.
Group General Manager / Creative Director
Tristan joined The Dubs as the Australian Creative Director in 2003. In 2011 he has also taken on the role of Group General Manager overseeing the group business across Australia and the UK.
He has lead the creative process across a number of major brands in Australia including ING DIRECT, BHP Billiton, Seven Group, Tony Ferguson, SBS and Bayer Healhcare.
Tristan's hands on approach with clients provides the strategic advice necessary to achieve creative excellence whilst being strongly tied to defined commercial objectives.
Prior to The Dubs Tristan was the London Design Director for global branding agency Enterprise IG. Tristan brings a multi-disciplinary design ethos to The Dubs spanning online, packaging, corporate identity and print design.
General Manager - London
Barnaby runs our London office and directs the account management team to ensure they deliver on brief and to budget.
Barnaby originally joined The Dubs Sydney in 2000 after a tenure with the Sydney Olympic Committee working on the handover ceremonies for the Atlanta and Sydney Olympic Games.
His digital experience straddles the finance, corporate and media sectors where for The Dubs he's managed client brands such as Vodafone, ING Direct UK, Dyson, and FremantleMedia.
Creative Director - London
Siobhan joined The Dubs in the summer of 2009 and heads up the creative department in the UK, working across all client portfolios.
She began her career as a copy writer in the 90s before spending seven years in the broadcast industry, working as a Producer and Commissioner for both the BBC and ITV.
During this time, Siobhan developed, commissioned and produced many multiplatform propositions, going on to win a BAFTA in 2006.
She also worked across the BBC's first multiplatform channel rebrand (BBC Three), ahead of joining ITV as Commissioning Editor for Interactive, commissioning content and interactivity across all ITV channels and genres.
Siobhan is passionate about content, audiences and purposeful interactive experiences across platforms and this is always apparent in her approach to working with clients.
Operations Manager - Sydney
With a project management background, he started his career in London as Project Manager for Merrill Lynch, working on the implementation of the Euro currency. From there he joined News Interactive, the online arm of News Corporation in Australia where he was the producer for NEWS.com.au, FoxSports.com.au and many other sites.
For the past five years he has worked agency side for some of Australia’s leading digital companies before joining The Dubs. He particularly enjoys working closely with clients to ensure their expectations are not only met, but well exceeded.
Group Technical Director
James has been exposed to many areas of our business starting as a developer before moving into the Technical Director role in Sydney. After this he opened the London operation in 2000 and served as its General Manager for five years.
On his return to the Sydney operation in 2006 he assumed the Group Technical Director for the wider agency group.
And given James has a commercial head on his shoulders he also serves as the General Manager of our financial services and investor communications sister agency The Currency.
Technical Director - London
Scott joined The Dubs in early 2007 having worked as a lead developer within web technologies across a range of clients and industries.
He started his career as a consultant for a software house where he specialised in the implementation of globally deployed applications and the development of large web native systems. His expertise led to a role with Ernst & Young as an internal Microsoft development specialist before moving into the world of new media and working with emerging social-networking, video and mobile technologies.
For The Dubs, Scott directs the technical output in London and is responsible for the successful implementation of client solutions and continued improvement of our Isite® content management system.
Social Media Director
Andrew is The Dubs's Social Media Director. For the past 6 years Andrew has been developing social media content and strategies for a wide range of clients and projects.
Andrew’s career has spanned five continents and with over twenty years experience in the digital media fields, he has been associated with many of the pioneers of the internet and maintains a network of experts and leaders within these fields.
He has pioneered content in traditional and digital projects globally for clients including ING Direct, Associated Press, Disney films, MTV, Hewlett-Packard, Macromedia, NHK-TV (Tokyo) and Sony.